How Smag Renovations Transformed Their Business with Media Numbers Productions

Discover how our comprehensive digital strategy led to increased leads, new sales, and a strong Digital Sales System for Smag Renovations.

About

The Backstory: How It All Started

SMAG Renovations is a local renovation company in Edmonton, owned by Thomas — a hardworking renovator with years of hands-on experience, but little exposure to digital marketing or structured client acquisition. Like many tradespeople, Thomas relied heavily on word-of-mouth to generate work, which led to slow months, inconsistent lead flow, unpredictable revenue, and limited ability to scale the business without steady demand.

Thomas didn’t want to guess where his next job was coming from. He wanted a reliable stream of renovation inquiries, more estimates, predictable monthly revenue, and a system that would allow him to grow and take on more projects without being tech-savvy. He already had the skill, quality, and work ethic — what he needed was a pipeline.

The Challenge

How We Built the System (Strategy + Execution)

We performed a full market analysis to understand what renovation services Edmonton homeowners were actively searching for and what angles would convert best.

What we built:

High-Intent Meta Lead Generation System.
Optimized Messaging.
Fast Launch.

The goal was simple:

Give Thomas consistent demand so he could grow SMAG confidently — without relying on referrals.

Delivering Measurable Results in the First 30 Days

We turned Get Pro Painting’s new acquisition system into real, trackable business growth — delivering qualified leads, closed revenue, and a strong return on ad spend within the first month.

Proven Ad Spend Efficiency

With a total ad spend of $375.50, the system generated consistent, high-intent painting inquiries — proving that smart strategy beats high budgets.

Qualified Leads & Closed Revenue

The campaigns produced 17 qualified painting leads, resulting in $11,235.30 in closed revenue from real homeowners actively looking for painting services.

High-ROI, Predictable Growth

The system delivered a 29.9× return on investment, giving Tony confidence that his marketing was finally predictable, scalable, and tied directly to revenue.

The Transformation

With a consistent flow of renovation inquiries coming in, SMAG Renovations is now gaining real momentum. The new acquisition system has shifted the business from relying on referrals to generating predictable demand, allowing Thomas to plan ahead and operate with confidence.

SMAG Renovations is transitioning from a one-man operation into a growing renovation company — moving from reacting to the market to controlling its own demand with a reliable, high-intent lead system.

In a short period, Breton Excavation Parts achieved:

$14,345

In Revenue Generated in 30 Days

41.5×

Return on Ad Spend From a $345.50 Budget

19

High-Intent Renovation Leads in the First Month

Before working with Media Numbers, our business relied heavily on referrals and unpredictable demand. Within the first month, we generated consistent renovation leads and closed over $14,000 in revenue. For the first time, I know where my next jobs are coming from. The system works in the background, and I can focus on the work instead of chasing clients.

Thomas
Owner of SMAG Renovations

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